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Roblox accused of lying to investors about user numbers by Hindenburg Research

A screenshot from Roblox
Image: Roblox

Roblox is facing accusations that it lied to investors about the number of people who use the platform. In a report published on Tuesday, the investment firm Hindenburg Research claims Roblox is “consistently overstating the amount of people on its platform by 25 percent to 42 percent or more.”

Roblox, which went public in 2021, reported having 79.5 million daily active users in its most recent earnings report. However, Hindenburg claims Roblox “intentionally conflates” actual people with daily users, as that number could also include alt accounts and bots. The research alleges that Roblox can separate alt accounts from single users, even though the company’s disclosure says daily active users “are not a measure of unique individuals…

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